SEBASTIAN REED has worked in the film industry since his teens. At first as a director assistant and editor.

 Between 1996-2001 he made over 30 music videos for artists like The Cardigans, Sahara Hotnights and The Facer that received considerable attention.


Between 2001-2012 Sebastian has directed over 150 commercials for clients like IKEA, Reebok, Nike, Puma, Snickers, Volvo, VW, Mercedes and Pepsi filmed in almost the entire world. 


He’s been nominated and won several awards at Cannes, Clio, Eurobest and the Swedish Golden Egg. Sebastian Reed is also one of the founders and partner of Camp David Film