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SEAN DE SPARENGO JOINS!
Believe Media are proud to bring an exciting talent to the roster in the shape of Sean de Sparengo. From his dramatic Gun Crime Campaign spot 'Kill The Gun', to more light-hearted pieces for Bulmers Cider and The Sunday Times, he always demonstrates a keen eye for detail, making his work vibrant, striking and definitely one-of-a-kind.
View Sean's reel here
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MAX & DANIA, STREET DANCE 2 (3D)
We are eagerly awaiting the much-anticipated new feature from Max And Dania, 'Street Dance 2'. Another 3D extravaganza, the film follows hot on the dancing heels of the pair's first feature - which was a No.1 box office smash last year - and promises to be just as electrifying as its predecessor. With fresh new cast additions and locations that span London, Paris, Rome and Berlin, the film is set to go supernova upon its release in March 2012.
See the trailer here.
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FISHERMAN'S FRIEND, DAVID HARTLEY
Hartley's latest spot marries his trade-mark understated humour and real-life observational skills with cinematic sensibilities to create (in the words of David Reviews) an "amusing spoof (that) suggests the advertised product is so strong it has to be made in a foundry. A young man supervises combining all the ingredients and then tastes the resulting medicating sweet. Which means it's time to make another... obviously."
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ABSOLUT VODKA, FLORIA SIGISMONDI
Floria Sigismondi helps continue Absolut's history of collaboration with emerging artists in a new campaign for ABSOLUT BLANK out of TBWA/Chiat/Day NY. 20 artists from around the globe were invited to use the brand's iconic bottle shape as a blank canvas for their creative disciplines. They all converged in Lisbon to finish their artworks and shoot a campaign that has become an art piece in itself. Floria uses her unique visual style to showcase the artists and their work - including painting, sculpture, filmmaking, light installations and murals - "It all starts with an Absolut Blank."
See it here.
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BBC CHRISTMAS, BEN WINSTON
Featuring all of our BBC favourites under one roof, Ben combines technical effects and engaging performances to produce a stunning BBC Christmas extravaganza. We are also delighted to welcome Ben to Believe. We are currently in pre-production on JLS Sports Relief music video 'Proud'.
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BANG & OLUFSEN, CAROLE DENIS
Carole's new spot is a contemporary twist on the Little Red Riding Hood story to showcase the new wireless B&O speakers.
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WELCOME, MICHAEL BERNARD
Believe Media are delighted to welcome Michael Bernard. Michael spent many years as one of the most respected DP's shooting for Albert Watson, David La Chapelle,Frank Budgen,Marcus Nispel, Rocky Morton amongst others. Wherever possible he still DP's his own work. His directing break came with Victoria Secrets, creating some of the most powerful campaigns for them, featuring Gisele Budchen.
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ASUS, ANDY MORAHAN
Fresh off of his Top Five UK box office hit with groundbreaking 3D concert movie ‘JLS: Eyes Wide Open’, Andy delivers another striking and enigmatic piece in the shape of Asus 'Peacocks, In Search Of Incredible’.
Deep in the Spanish countryside outside Barcelona, this stunningly beautiful spot blends subtle humour and understated intrigue with Andy’s trademark cinematic style. Though Morahan breaks one of the unwritten cardinal rules here (‘never work with children or animals’) - boldly filling a gothic cathedral with roaming peacocks - he was happy to report a minimum of fuss from his avian artists, with “almost no diva moments from the peacocks whatsoever”.
The spot is at once classical in style, yet simultaneously built on beautiful camera movement and edit style that can be described as ‘thoughtfully energetic’, creating a sense of tension and mystery from the off. Andy continues to blend his vast experience with a keen sense of adventure… and we continue to be amazed at what he achieves.
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WELCOME, ERICK IFERGAN
We are proud to welcome director Erick Ifergan to the Believe roster. A master of fine art and fashion photography, music videos, commercials and filmmaking, Erick brings an original and poignant style to a multitude of different mediums. The accomplished French filmmaker has worked on projects for the likes of Armani, Nintendo, Audi, LG, Intel, Dior, BMW and Sony. Throughout his career he has taken home awards at the D&ADs, as well as Lions at Cannes. We are happy to have him on the team.
Erick Ifergan at Believe
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WAYNE HOLLOWAY, JACKPOT JOY
Wayne Holloway offers up his latest spots for Jackpot Joy, featuring Barbara Windsor, in a campaign that is joyfully simple, directly communicative, endlessly watchable. The director has drawn truly lovable performances from Windsor, resulting in a series of spots that are fresh and funny, while also welcoming and familiar in their comedic tone.
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CANNES, SONY MARILYN, MARCELO BURGOS
Marcelo Burgos was busy last week, picking up a lot of silverware to adorn his shelves. While sunbathing in Cannes, Marcelo picked up two Silver Lions and two Bronze Lions for his Sony Cybershot "Einstein" and "Marilyn" spots while his Sony Playstation "Victor" spot picked up a Silver and a Bronze. All in a day's work.
Marcelo will be available for work after he detoxes from an extraordinary champagne hangover.
Behind Marilyn Monroe's dynamite smile is a clumsy little secret. Director Marcelo Burgos shows us the very very big picture in his campaign for Sony and the brand's Cybershot panorama capabilities.
See it here.
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SUPERMAN: MAN OF STEEL, ZACK SNYDER
Zack has been chosen to direct the next installment of Superman: Man of Steel for Warner Bros. and Legendary Pictures alongside producer Christopher Nolan and writer Divid S. Goyer.
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WELCOME, LIONEL MOUGIN
We are happy to announce the addition of director Lionel Mougin to our roster. Hailing from Paris, Lionel has worked with brands such as Renault, Citroen, Nestle, and Puegeot. His ability to develop stories, direct talent and make automotive spots shine is exceptional. Lionel has managed to pick up various festival awards along the way for his work on commercials and short films. Keep an eye out for some new and outstanding work from Lionel.
Lionel at Believe
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CROCS, RORY KELLEHER
This charming film 'Encounters' takes the animated characters on to the next stage after Rory's first spot for the brand, as they vie for the children's attention.
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DR DRE AND EMINEM, ALLEN HUGHES
Director Allen Hughes lends his creative touch to the highly anticipated "I Need A Doctor." Hughes directed the latest video by veteran hip-hop artist and producer Dr. Dre and protege Eminem. The video stars the legendary rapping duo and features vocalist Skylar Grey. Hughes' superb style shines though as the video recaps Dr. Dre's career and partnership with Eminem, making it the 2nd single off Dre's much talked about and self proclaimed last solo album "Detox."
See it here.
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TOP 30 COMMERCIAL COMPANIES
Despite a tough year in the ever evolving world of production Believe Media are delighted to have claimed their place in the Top 30 production companies.
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SAMSUNG, BRUNO AVEILLAN
Bruno recently traveled to the quarries of the Czech Republic to bring an epic medieval battle into the palm of the viewer's hand with his new campaign for the Samsung Galaxy S out of Leo Burnett, Chicago. "Epic" exhibits Bruno's seamless blend of artistic and cutting-edge effects ultimately showing Samsung's attempt to bring cinema quality entertainment to the palm of your hand.
See it here.
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NIKE INSPIRE, GERARD DE THAME
Ten months after the catastrophic earthquake and tsunami hit Japan, Gerard de Thame landed in Tokyo to help bring "New Beginnings" with his latest spot for Nike out of Wieden + Kennedy / Tokyo. With parts of the country still in ruins and emotions still raw, de Thame found inspiration in the strength of the people he met and filmed. The director notes, "In people finding themselves through sport, there's the collective message of how people can pull together after tragedy." The spot uses the metaphor of sport to show how Japanese athletes of all types refuse to let their spirits be broken in the face of catastrophe.
See it here.
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SWAROVSKI, BRUNO AVEILLAN
Bruno Aveillan's short film; "Discover Your Light" for SWAROVSKI is dreamlike, conceptual and exotic. Shot on 35mm film, using anamorphic lenses, by DoP Patrick Duroux and slated for theatrical release, Aveillan takes us on an impressionistic journey that is at once mystical, suspenseful and, like its heroine, beautiful to behold..
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BOARDWALK EMPIRE, MAURICE MARABLE
Continuing his long standing relationship with HBO, Maurice Marable was given access to the outstanding cast and set of the hit series "Boardwalk Empire." His latest promo for the highly anticipated 2nd season already has fans on the edge of their seat wondering what will become of Nucky Thompson's fragile prohibition empire. In addition to his HBO work, Maurice has been busy directing back to back spots with Believe which will be released in the coming month.
See it here.
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TOM FORD, BELIEVE
We are pleased to announce the video launch of Tom Ford's womenswear SS2011 fashion show. In September Tom Ford held an intimate and exclusive gathering to present his SS2011 highly anticipated return to womanwear at his Madison Avenue boutique. He commissioned Believe Media to produce the film and collaborated with Believe director Maurice Marable and DP Zak Mulligan to capture the event. The film is being featured on the Tom Ford website in conjunction with the release of his new line.
See it at tomford.com
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GHD, FLORIA SIGISMONDI
Floria's spot/short film for GHD out of RKCR/Y&R London which has received a lot of attention being featured on Creatvity-Online, SHOTS Insight section and picked as Campaign UK's Ad of the Day. The film is a beautifully crafted piece taking on the classic Cinderella story clearly shown through Floria's unique creative vision and set to music by LA based band Le Rev.
See it here.
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BELIEVE IN THE SUPERBOWL
Three Believe spots have made AdAge and Creativity's list of "Top 20 Best Super Bowl Ads Ever." Both Budweiser spots "Respect" and "Replay" directed by Zack Snyder have made the cut. Also on the list is director Charles Stone III's iconic "Wassup" spot - also for Budweiser.
See Charles Stone III's award winning follow up to "Wassup"—
True Change
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NISSAN, GERARD DE THAME
To kick off the summer, Gerard de Thame travelled to South Africa to shoot "Around the World" for Nissan out of TBWA/Chiat/Day. Using the diverse locations South Africa has to offer, de Thame was able to show the new Nissan Altima's performance testing on the toughest terrain from around the world, with seamless transitions and the latest Russian arm camera technology.
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SMIRNOFF, TOMATO
Tomato typography in virtual vodka. Triple distilled and beautifully reflective. Brand new spot for Smirnoff out of JWT.
See it here.
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SHANGRI-LA, BRUNO AVEILLAN
Bruno Aveillan directed the "It's in our nature" spot for the luxury hotel chain Shangri-La out of Ogilvy which shows a lost and freezing traveler being accepted and saved by wolves as they share their warmth in a frigid landscape.
See it here.
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LUCOZADE, JAKE NAVA
Jake Nava directs a powerful spot for Lucozade. 'The Wild Ones' features Travis Barker, Tinie Tempah and Katie Taylor - with the rework of 'Simply Unstoppable'.
See it on Lucozade's YouTube channel
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